Do you want to boost your international sales on your online store? Do you want to create a seamless, native experience and gain repeat customers? Is getting a foothold in a new market presenting challenges?
Since there is not a one-size-fits-all model to create a smooth global customer experience on your online store, localization is your answer.
While it is easy to believe that simply translating your website is enough, we believe in taking a differentiated approach, for example:
- Transcreation for microcopy (like call to actions) and copy that must connect
- MT+ for product descriptions when it needs to be fast
- SEO-optimized content for pages you want to promote
To give your customers a great online shopping experience, it’s important to take into account cultural context, colloquialisms and preferences. This will give you a competitive edge so you can gain trust and increase sales.